Caraway Founder Jordan Nathan Featured on Chew On This Podcast

In this episode of Chew on This, Ron and Ash sit down with Jordan Nathan, CEO and founder of Caraway, a successful DTC kitchenware brand. Jordan discusses his entrepreneurial journey, including his previous ventures, the inspiration behind Caraway (a near-Teflon poisoning incident!), and the brand’s growth strategies. He details Caraway’s marketing approach, strategic channel expansion, and the challenges of multi-channel attribution. He also shares insights into Caraway’s TV advertising strategy, direct mail campaigns, and the complexities of managing a large remote team.